The Container Corp. of America placed the symbol in the public domain in the hopes that it would be used widely to mark products made from recycled and recyclable paper products, making the symbol available in the fall of 1970 to all industries that recycle their products.
Tag: Herbert Bayer
Posted inHistory
From Bauhaus to birdhouse
While living in Aspen between 1946 and 1975, he was the carte blanche designer of modern town shaper Walter Paepcke during the transition from mining and ranching to skiing, but few realize how Bayer’s pivotal contributions to midcourse Aspen shaped what town is today.
Posted inIn search of community
The battle for the Aspen Idea: Community or commodity?
“Paepcke’s experiment in idiosyncratic enlightened capitalism proved to be a pivotal moment in the evolution of tourism in the 20th-century West, a bridge between a more elitist past and a future of mass culture.”
Posted inIn search of community
Post-war rise of skiing and culture creates both opportunity and rift
“Some of the objections for Aspen having a celebration each year are the lack of housing, the shortage of dining space for more than ordinary crowds, disrupting the free and easy life of some few Aspenites, and generally cluttering up the streets and shops with extra people, some of them with money to spend.”